Friday, November 25, 2016

Europe October 2016 (Updated)

Image result for bmw i8 and iperformance ad
Shock: A legacy OEM actively selling their plug-ins, imagine that!
  
BMW is the new Top Dog  


The European EV market had more than 17.000 registrations last month, 1% down over October 2015, this sales slip has to do with the incentives-derived sales rush in the last quarter of 2015, so expect this trend to continue throughout the end this year. In October, we saw a balanced ranking in the Top Spots:
  
 Image result for white bmw i3
#1 BMW i3 – Thanks to the massive arrival of the 33 kWh units, the BMW i3 continues to impress, earning another Number One trophy in October, this time with 1.656 units, up 51% YoY. The largest markets to absorb the improved range Bimmers were Norway (503 units, all BEV), Germany (391 deliveries, of which 117 were Rex units) and Austria (164 deliveries, 11 Rex).

 Image result for white Renault Zoe
#2 Renault Zoe – Registrations were down 21% YoY to 1.447 units, it seems the 40 kWh version is already making itself felt, with buyers waiting for the extended range version. Let’s see if the French carmaker does a Tesla-like stunt in December and delivers their Zoe ZE40 at record levels. It surely has a long enough waiting list to surprise us, do I hear 3.500 units, Renault?  Back to October, besides the French market (844 units), the French hatch also sold ok in Norway (161 units) and Germany (147).

Image result for 2016 white Outlander PHEV
#3 Mitsubishi Outlander PHEV – After a close race, the Japanese SUV was Third in October, with 1.444 units, only three units behind the Renault Zoe, but Mitsubishi saw its plug-in SUV sales drop 43% YoY, as in the end of last year its sales were heavily inflated by incentives changes in the Netherlands and Sweden. Having lost those two markets, now the Outlander PHEV has the United Kingdom and Norway to hold sales at high levels.

 Related image
#4 VW Passat GTE – Besides the usual Sweden and Norway, big time Passat GTE lovers, Volkswagen’s midsize offering  is also gaining traction in the Netherlands, with 250 units, its best result of the year there, allowing it to reach the Fourth Position in Europe, with 1.372 units, its best result in 2016. With the right mix of electric range, space, power and price, the Passat GTE is destined for success as company car across Europe.

Image result for 2016 Nissan Leaf
#5 Nissan Leaf – Sales of the Japanese hatch were surprisingly up 5% YoY, to 1.212 units, with the UK, France and Norway providing enough sales to keep it up with the best. Prospective sales could be even higher, if they had followed Renault and presented a 40 kWh version. With the 60 kWh Second Generation Leaf still a year away, this EV pioneer deserves another update to end the career on a high note, don’t you think? It’s never too late, Nissan…

Image result for 2016 white BMW 740e
White BMW 740e: As we all know, this color increases range and makes owners sexier... 


YTD Ranking – Renault Zoe and Outlander PHEV running neck-to-neck wheel-to-wheel


Looking at the YTD ranking, due to an update to the UK sales (Now certified until Q3), the Outlander PHEV came even closer to the leader Renault Zoe, with only 12 units separating them this could be a close race until the end, with the decision of the outcome on the hands of Renault and its ability to deliver enough Zoe ZE 40 units in time to beat the Japanese SUV. I would be disappointed if Renault didn’t pulled it off, but then again, lately many forecasts have been contradicted, so…

Looking below the podium, the rejuvenated BMW i3 keeps on improving, now at Fourth Place and dropping the Tesla Model S to Fifth, while the Renault Kangoo ZE profited from a positive month (557 units, year best), to climb one position to #16.

Now that this report is covering the Top 30 models, we can see some interesting events that previously went unnoticed, like the steady climb of the Audi Q7 e-Tron, jumping to #22 thanks to 540 units, or the appearance of the #29 Mercedes GLC350e, which scored a personal best 256 units in last month, thus becoming the Second Best Rookie of 2016, only behind the media-friendly Tesla Model X (#21). An interesting sign of the current times, is that all these three rising stars are Luxury SUV’s…

October brought a surprising performance from the Mercedes GLE500e, scoring 180 units, a new record, so it seems that Mercedes is increasing production of their plug-in SUV’s, something that also needs to do to the S500e flagship, because the BMW 740e has shaken this rarefied segment since it landed four months ago, the Bavarian barge is now only 18 units behind the Mercedes plug-in (510 vs 492), and having sold more 100 units than its Three-pointed-star competitor last month, one can say that BMW can already order the Full-Size plug-in trophy.

BMW had more good news in the manufacturers ranking, benefiting from the i3 good moment, an extensive lineup and strong advertising across the continent (The only carmaker doing  so), allowed the Munich-based manufacturer (16%, up 1%) to remove Volkswagen (15%, down 1%) from the leadership, an impressive feat considering that BMW ended 2015 in Sixth, with only 8% share.

In Third we have Renault, with 13% share (Down 1%), followed by Nissan (11%) and Mitsubishi (10%).

Pl
Europe
Oct.
2016
%
'15Pl
1
Renault Zoe
1.447
17.277
10
2
2
Mitsubishi Outlander PHEV
1.444
17.265
10
1
3
Nissan Leaf
1.212
16.057
9
5
4
5
BMW i3
Tesla Model S
1.656
409
10.934
10.410
6
6
6
4
6
7
Volkswagen Golf GTE
Volkswagen Passat GTE
937
1.372
9.360
8.818
6
5
3
12
8
Mercedes C350e
685
7.825
5
11
9
Volvo XC90 T8
508
7.184
4
18
10
BMW 330e
767
6.307
4
37
11
12
Volkswagen e-Golf
Audi A3 e-Tron
404
616
5.943
5.171
4
3
4
7
13
14
BMW X5 40e
BMW 225xe Active Tourer
423
510
4.145
4.083
2
2
22
32
15
Kia Soul EV
558
3.798
2
10
16
Renault Kangoo ZE
557
3.404
2
13
17
Mercedes B250e
300
2.900
2
17
18
19
20
21
22
23
24
25
26
27
28
29
30

Volvo V60 Plug-In
Nissan e-NV200 / Evalia
Porsche Cayenne Plug-In
Tesla Model X
Audi Q7 e-Tron
Volkswagen e-Up!
Renault Twizy
Peugeot iOn
BMW i8
Mercedes GLE500e
Citröen C-Zero
Mercedes GLC350e
Bolloré Blue Car
Others
256
214
230
295
540
172
135
134
92
180
96
256
188
647
2.840
2.518
2.334
2.213
2.170
1.871
1.770
1.614
1.290
1.239
1.181
1.142
941
5.510
2
1
1
1
1
1
1
1
1
1
1
1
1
3
9
15
14
N/A
36
16
19
23
20
35
26
N/A
25

TOTAL
17.240
169.514
100


Published also in EV Obsession and CleanTechnica.


6 comments:

  1. We are missing the Hyundai Ioniq's sales

    ReplyDelete
    Replies
    1. It's still too early to join the Top 30, the Ioniq is at #43 with 136 units.

      Delete
  2. "more than 17.000 registrations last month, 1% down over October 2015"

    According to your post for October 2015 sales were 16.614 that month so are not sales up for this year?

    ReplyDelete
    Replies
    1. 2015 Sales were updated since the publication of that post.

      Delete
  3. I3 sold 1005 in Norway in November 🙂

    ReplyDelete
  4. in Europe there is currently a great shortage of proposals Tesla, so the price of used Tesla 2014 -2015 years of production more expensive by 10 - 20% than in the new USA.
    http://auto.co.uk/search/findoffer/srt/0/order/desc

    ReplyDelete